把中型SUV价格打到6万元内，五菱星光560市场、口碑两手抓

Core Viewpoint - Wuling aims to enhance both market scale and brand reputation while producing "people's cars," with the launch of the Star光560 SUV expected to elevate its brand image through personalization and quality [1]. Group 1: Market Performance - In 2025, Wuling's total output value is projected to exceed 100 billion yuan, marking a 24% year-on-year increase; sales of new energy vehicles are expected to surpass 1 million units for the first time, reflecting a 31.9% growth [3]. - The Wuling Silver Label, focusing on "upgrading the quality of people's travel," has shown strong performance, with the Hongguang MINIEV family leading A00-class new energy vehicle sales for 65 consecutive months, accumulating over 1.85 million units sold [3]. - The Star光730, a versatile 7-seat model, achieved over 20,000 units sold within 49 days of its launch, becoming the best-selling MPV under 150,000 yuan for two consecutive months [3]. Group 2: Product Features - The Star光560 features dimensions of 474518501755 mm, with a wheelbase of 2810 mm, providing an 83% usable space rate; it includes a spacious interior and adjustable seating for comfort during long journeys [5]. - The SUV adopts a new X family design language, combining rugged aesthetics with electric sensibilities, and offers four color options along with an expandable roof rack for enhanced utility [5]. - The Star光560 provides three powertrain options: a fuel version with a 1.5T engine, a plug-in hybrid with a comprehensive range of 1100 km, and a pure electric version with a range of 500 km, catering to various user needs [6]. Group 3: Safety and Pricing - The Star光560 is built with a high-strength steel cage, with 74.9% high-strength steel content, ensuring robust safety; it also features advanced battery safety measures and comprehensive active safety systems [8]. - The pricing strategy remains competitive, with the Star光560 offered in four configurations, ranging from 59,800 to 95,800 yuan, making it the only mid-size SUV in the 60,000 yuan market segment [8].