90% of Nvidia's Customers Now Buy This -- and It's Not GPUs

Core Insights - Nvidia dominates the data center GPU market and is expanding into networking, particularly with its rack-scale AI solutions [1] - In Q3 fiscal 2026, Nvidia's networking revenue reached $8.2 billion, a 162% increase year over year, driven by demand from major companies building AI data centers [2] - The networking attach rate for Nvidia's AI systems is nearly 90%, indicating strong integration of networking products with AI solutions [4] Networking Growth - The networking requirements for AI data centers differ significantly from standard cloud data centers, necessitating high data throughput for GPU efficiency [5] - Nvidia has captured an 11.6% share of the data center Ethernet switch market, ranking third behind Arista Networks and Cisco Systems [6] - The introduction of the Rubin platform, which integrates GPUs, CPUs, and networking technologies, is expected to enhance networking revenue significantly in 2026 and beyond [7][8] Customer Demand - Nearly 90% of customers purchasing Nvidia AI systems also acquire networking products, highlighting the growing demand for ultra-fast networking gear in large-scale AI data centers [9]