捷途汽车：以旅行见世界 以文化筑生态

Core Viewpoint - The Chinese automotive industry is in need of sustainable values and development perspectives amidst a transformative era, with companies like Jietu leading the way by integrating travel and cultural experiences into their business model [1][3]. Group 1: Strategic Integration - Jietu is transitioning from an automotive manufacturer to a travel service provider, emphasizing the integration of automotive and cultural tourism industries to create a cohesive ecosystem [1][6]. - The company has adopted a "Travel+" strategy, focusing on the intersection of travel and culture, which aligns with national strategies for rural revitalization and cultural strength [5][10]. Group 2: User Engagement and Ecosystem Development - Jietu has developed a diverse product matrix tailored to various travel needs, including off-road vehicles and family travel options, thereby addressing the multifaceted demands of users [7]. - The company has established a comprehensive service network with over 3,000 service stations globally, enhancing user experience and supporting local tourism development [8][9]. Group 3: Cultural and Economic Impact - Jietu's initiatives have led to significant economic benefits, such as attracting thousands of high-quality visitors to local tourism events and generating substantial tourism revenue [8]. - The company aims to create a replicable model for cross-industry collaboration, enhancing industry value, user satisfaction, and social impact through its "Jietu Model" [10][11].