Core Viewpoint - The company, E-House (02048), announced the acquisition of a majority stake in Leju Holdings, which has been significantly impacted by the downturn in the Chinese real estate market, leading to a substantial decline in its contribution to the group's business [1] Group 1: Acquisition Details - E-House has decided to terminate the contractual arrangement with Beijing Leju due to the latter's diminished operational contribution, particularly in e-commerce and online advertising services [1] - The termination of the agreement is deemed to be in the best interest of the company and its shareholders [1] Group 2: Financial Impact - As of the announcement date, the financial performance of Beijing Leju and its subsidiary, Leju Haofang, will no longer be consolidated into the group's financial results [1] - The cessation of the contract means that Beijing Leju and Leju Haofang are no longer considered as consolidated entities within the group [1] Group 3: Business Operations - The online advertising business and e-commerce operations of Leju have seen a significant reduction, particularly the sales of discount coupons to potential real estate buyers [1] - The online advertising revenue has also decreased substantially, primarily managed by Beijing Jiajv [1]
易居企业控股：决定终止有关北京乐居的合约安排