连续五年破万亿，广州“万亿消费”如何炼成？

Core Viewpoint - Guangzhou has become the third city in China to achieve a "double trillion" in consumption and foreign trade, with specific growth targets set for GDP, fixed asset investment, and total retail sales by 2026 [1][2]. Economic Growth Targets - The GDP growth target for Guangzhou is set at around 5% by 2026, with fixed asset investment, total retail sales, and total import-export value also targeted to grow by 5% [1]. - The total retail sales of social consumer goods are expected to exceed 1.1 trillion yuan, growing by 5.5% by 2025, while total import-export value is projected to exceed 1.2 trillion yuan, with a growth rate of 10.4% [1]. Consumption as Economic Driver - Consumption is highlighted as a key driver for economic recovery, with Guangzhou's retail sales exceeding 1 trillion yuan for five consecutive years since 2021 [1]. - The city aims to explore both domestic and international demand potential as a primary task this year [1]. Policy Initiatives - Guangzhou has introduced a series of policy measures, including 33 initiatives to boost consumption, 23 to promote service trade, and 33 for high-quality development of business districts [2]. - The city is focusing on creating a vibrant and competitive consumer market by enhancing retail innovation and optimizing the consumption environment [2]. Cultural and Tourism Integration - The cultural and tourism sectors are seen as vital for enhancing consumer spending, with suggestions to integrate cultural scenes with technology to create new attractions [5]. - The government emphasizes the importance of developing cultural tourism as a means to stimulate consumer willingness to spend [4]. International Consumption Center - Guangzhou is working towards becoming an international consumption center, with plans to implement consumption upgrade initiatives and enhance the international consumption environment [6]. - The city aims to leverage its cultural heritage and modern commercial projects to create unique shopping experiences [3]. Event-Driven Consumption - The city plans to host numerous large-scale concerts and events, with 53 major concerts scheduled this year, featuring popular artists [7]. - There is a focus on developing event-driven economies, including sports and entertainment, to enhance consumer engagement [7]. Trade and Investment Strategies - Guangzhou aims to stabilize foreign trade and investment, with plans to enhance the influence of the Canton Fair and promote integrated development of domestic and foreign trade [8]. - The city is also looking to expand its international trade capabilities and support innovative enterprises in attracting foreign investment [8].