从供应链赋能到产业生态繁荣,SHEIN如何“投资于人”?
Di Yi Cai Jing Zi Xun·2026-01-20 04:48

Core Insights - SHEIN is enhancing its investment in human capital and supply chain, focusing on systematic and ecological training initiatives to address the talent gap in the fashion industry [1][3][10] Group 1: Training Initiatives - In 2025, SHEIN conducted nearly 600 supplier training sessions, covering approximately 37,000 business transactions and certifying skills in six job categories [1] - SHEIN, in collaboration with the Guangdong Provincial Federation of Trade Unions, is offering "zero-based" employment support training for sewing workers and garment pattern makers, expanding its talent cultivation efforts beyond the supply chain [1][4] - The training programs are designed to create a "training-evaluation-employment" closed-loop system, establishing a comprehensive talent development framework [6][8] Group 2: Industry Impact - The textile and apparel industry in China produces over 70 billion garments annually, employing more than 20 million people, yet faces significant talent shortages due to weak training systems and a mismatch between educational outcomes and industry needs [3][4] - SHEIN's training initiatives are not only improving supplier capabilities but also addressing broader industry challenges by creating a talent reservoir through partnerships with educational institutions and community programs [3][5][10] Group 3: Technological and Operational Improvements - SHEIN's training has led to a 50% reduction in defect rates among suppliers in specific industry clusters, showcasing the effectiveness of its targeted training approach [5] - The company is establishing a garment manufacturing innovation research center in Guangzhou, integrating on-demand production with lean manufacturing practices [4][5] Group 4: Future Directions - SHEIN is actively working on enhancing industry standards, including the introduction of new job classifications such as "garment quality inspector" and hosting skill competitions to foster talent development [7] - The company aims to create a sustainable employment ecosystem by connecting training outcomes directly to job placements within its supply chain network [8][10]