Group 1 - The core objective of the "Guangdong Goods Going Global" initiative is to enhance market expansion, boost sales, strengthen brand recognition, and stabilize expectations through a combination of online and offline strategies [4][5] - The first promotional event for home appliances in Foshan resulted in a 110% increase in overall sales compared to the previous day, with some new products seeing sales growth exceeding 200% [4] - The initiative includes a series of 12 online promotional events leading up to the Spring Festival, aimed at stimulating industrial product consumption [4] Group 2 - The business system plans to organize over 323 domestic exhibitions and 265 international exhibitions, involving more than 60,000 enterprises, to promote Guangdong products [5] - The "Guangdong Year Flavor" event launched in Shantou attracted over 100 foreign participants from more than 30 countries, showcasing local cuisine and cultural performances [6][7] - Upcoming activities include a major cultural tourism consumption event in Foshan, a non-heritage shopping month in Guangzhou, and over 60 themed live broadcasts to promote local products [7] Group 3 - The agricultural sector is focusing on promoting local specialties through a series of activities, including product showcases in major cities and the establishment of mobile sales stations [8] - Various local events are being organized to highlight regional specialties, enhancing consumer engagement and brand recognition [8] - Initial data indicates that the "Guangdong Goods Going Global" initiative has led to significant sales increases and heightened consumer interest, with international participation further expanding the global influence of Guangdong products [8]
出圈出海!广货这波春季攻势够劲
Sou Hu Cai Jing·2026-01-20 05:07