Core Insights - The PwC Global CEO Survey reveals a significant gap between the ambition for AI application and the actual benefits realized by companies, with only 10% to 12% reporting positive impacts on revenue growth or cost control from AI investments [1][4] - Despite a general confidence in the global economy, only 30% of CEOs believe their companies can achieve revenue growth in the next 12 months, marking a decline from 56% in 2022 [5] Group 1: AI Application and Challenges - Companies are transitioning from questioning whether to adopt AI to fully engaging in AI strategies, with no one doubting its value anymore [1] - A staggering 56% of companies report that their AI investments have yielded no returns, aligning with MIT's finding that 95% of generative AI pilot projects fail [1][4] - The root cause of this paradox is not the technology itself but the neglect of foundational elements necessary for successful AI implementation, such as data governance and business process optimization [4] Group 2: CEO Sentiment and Future Outlook - CEO confidence in revenue growth has dropped significantly, with only 30% expressing optimism for the next year, the lowest in five years [5] - Despite declining confidence, many leaders are still pursuing long-term growth opportunities through AI and technological innovation [5] - The current environment presents a significant challenge for leaders, requiring them to adapt quickly and embrace change while moving beyond tactical daily operations [4] Group 3: Workforce Transformation and Leadership - The traditional apprenticeship model is being disrupted by AI, necessitating a redesign of career development paths that focus on system thinking rather than task execution [8] - Companies are encouraged to adopt a long-term perspective, viewing the current investment wave as a precursor to a new era of innovation, similar to past infrastructure booms [8] - Leaders are urged to embrace change and actively seek understanding of emerging challenges, as this proactive approach is essential for navigating the evolving landscape [8]
普华永道调查:超半数企业AI投入打水漂
Jin Shi Shu Ju·2026-01-20 09:00