“汇源”接管“汇源”，16亿投资的控制权争夺战︱大象财富

Core Viewpoint - The beverage industry in China is witnessing a significant power struggle within the once-prominent juice brand "Huiyuan," marking a critical juncture in its fate as internal conflicts escalate over control and management [1][3]. Group 1: Control and Management Disputes - On January 8, 2026, Huiyuan Group announced its full takeover of Beijing Huiyuan and its brand operations, accusing the restructuring investor Shanghai Wensheng of breaching agreements by failing to pay 850 million yuan in investment [3][5]. - Beijing Huiyuan responded by claiming that its official account had been "illegally controlled" by Huiyuan Group, asserting that it had initiated a new supply chain and that the brand's trademark ownership was clear [5][6]. - The conflict has escalated since 2025, with accusations of "seal tampering" and legal disputes over management control, leading to significant operational disruptions [5][6][10]. Group 2: Financial Issues and Investment Delays - Shanghai Wensheng's failure to fulfill its commitment of 1.6 billion yuan in funding, with only 750 million yuan paid and the remaining 850 million yuan overdue for over a year, has been a major catalyst for the ongoing disputes [9][15]. - The funds that were received were not utilized for operational activation, leading to a critical cash flow issue for Beijing Huiyuan [10][11]. - The lack of timely investment has jeopardized the restructuring plan, causing operational challenges and brand management issues [9][10]. Group 3: Market Impact and Brand Perception - The internal conflict has begun to affect market performance, with reports of reduced product availability and sales declines in various regions, including Zhengzhou [8][19]. - The ongoing disputes have led to a decrease in the number of Huiyuan products on shelves, as major retailers have reduced the variety of Huiyuan items available [20]. - The brand's reputation is at risk as both parties engage in public disputes, potentially alienating consumers and impacting future sales [12][19].