NIKE, Inc. Announces New Geography Leadership Appointments

Core Viewpoint - NIKE, Inc. announced significant leadership changes in its Senior Leadership Team, specifically in the EMEA, Greater China, and APLA regions, to enhance its operational effectiveness and connection with athletes globally [1][2]. EMEA - Carl Grebert, a long-serving leader with nearly 30 years at Nike, is retiring, and César Garcia will succeed him as VP/GM of EMEA effective February 2 [3][5]. - César Garcia has a 25-year history with Nike, known for integrating product, sport, and marketplace strategies, and is recognized for his ability to navigate complex situations and drive momentum [6][7]. Greater China - Angela Dong, who has led Greater China for over 20 years, will transition from her role effective March 31, having played a pivotal role during significant events like the Beijing Olympics and the rise of the Chinese consumer [8][9][10]. - Cathy Sparks, a 25-year Nike veteran, will take over as VP/GM of Greater China, bringing extensive experience and a strong understanding of the market dynamics [11][12][13]. APLA - Cristin "Crissy" Campbell will serve as Interim VP/GM of APLA following Cathy's transition, ensuring continuity and stability in this important geography [14][15]. - Crissy Campbell has over 15 years of experience at Nike, with a focus on business leadership roles, making her well-suited for this interim position [15]. Strategic Direction - The leadership changes are part of NIKE, Inc.'s strategy to accelerate its "Sport Offense" initiatives and enhance its market impact [16].