GBOOY vs. SOFI: Which Stock Is the Better Value Option?

Core Viewpoint - Investors are comparing Grupo Financiero Banorte SAB de CV (GBOOY) and SoFi Technologies, Inc. (SOFI) to determine which stock is more attractive for value investing [1] Valuation Metrics - GBOOY has a forward P/E ratio of 8.36, significantly lower than SOFI's forward P/E of 43.01 [5] - GBOOY's PEG ratio is 1.49, while SOFI's PEG ratio is 1.60, indicating GBOOY may offer better value relative to its expected earnings growth [5] - GBOOY has a P/B ratio of 2.09 compared to SOFI's P/B of 3.5, suggesting GBOOY is more undervalued based on its book value [6] Earnings Estimates and Grades - GBOOY has a Zacks Rank of 2 (Buy), indicating positive earnings estimate revisions, while SOFI has a Zacks Rank of 3 (Hold) [3] - GBOOY's stronger estimate revision activity and more attractive valuation metrics suggest it is the superior option for value investors [7] - GBOOY has earned a Value grade of A, whereas SOFI has received a Value grade of F, highlighting the disparity in their valuation attractiveness [6]