Apple(US:AAPL) Xin Lang Cai Jing·2026-01-22 01:02Core Insights - Apple is developing an "AI wearable brooch" similar in size to the AirTag, with a planned release as early as 2027 [1][4] - The project is still in its early stages and carries a risk of cancellation, but Apple engineers are reportedly pushing forward towards a 2027 market launch [1][4] Hardware Specifications - The AI brooch will feature a mixed aluminum alloy and glass exterior, with a thickness slightly greater than that of the AirTag [3][6] - It will include two cameras (standard and wide-angle) for capturing photos and real-time video of the user's surroundings [3][6] - The device will have three built-in microphones for precise audio capture, a speaker for voice feedback, a physical button on the edge, and a magnetic charging port similar to that of the Apple Watch [3][6] Competitive Landscape - Apple's initiative appears to be a response to competitors, particularly OpenAI, which plans to launch its first hardware device in 2026 [3][6] - The market for such devices is fraught with uncertainty, as evidenced by the poor performance of Humane's AI Pin, which sold fewer than 10,000 units and was eventually sold for $116 million [3][6] - The success of Apple's project will depend on overcoming technical challenges related to heat dissipation, battery life, and user interaction experience [3][6]