少一“丿”变“绝版”？贵州茅台火速纠错

Core Viewpoint - Guizhou Moutai issued an apology regarding a packaging error on its product, which has sparked significant public interest and discussion [2][4]. Group 1: Incident Details - Consumers reported that the packaging of the 53% vol 500ml Guizhou Moutai liquor (Bingwu Year of the Horse) incorrectly printed the character "昴" as "昂" [4]. - The company confirmed the error, noting that the character was missing a stroke, leading to the misprint [4]. Group 2: Company Response - Guizhou Moutai has contacted its supply chain team to expedite the correction of the packaging to ensure future products are accurate [6]. - For consumers who have already received the product, the company offers an exchange option at local Moutai stores [6]. Group 3: Consumer Reaction - Many consumers expressed strong interest in the misprinted product, with some referring to it as a potential collectible due to its rarity [6]. - The incident has led to discussions on social media, with fans commenting on the collectible value of the misprinted bottles [6]. Group 4: Industry Analysis - Industry experts noted that Guizhou Moutai's quick response and accountability have strengthened its emotional connection with consumers [6].