国信证券：AI应用加速落地 传媒板块迎投资机遇

Group 1: Core Insights - The media industry saw an overall increase of 3.44% from January 12 to January 16, outperforming the CSI 300 index, which decreased by 0.57% [1][6] - Key stocks that performed well include Yidian Tianxia, Liou Co., People’s Daily, and Vision China, while ST Fanli, Beitou Technology, and Dongguang Media led the declines [1][6] Group 2: AI Technology Breakthroughs and Applications - Global AI technology is experiencing a significant breakthrough and application surge, with Bilibili launching an all-in-one AI marketing tool "Hualibida" for streamlined advertising [2][9] - Google’s Veo 3.1 has undergone a major upgrade, enhancing its video generation capabilities, while OpenAI released the more powerful GPT-5.2 Codex programming model, improving safety and reliability [2][9] - The Qianwen APP has launched over 400 new features, covering various scenarios such as food delivery, ticket booking, shopping, and AI tutoring [2][9] Group 3: Industry Data Highlights - The domestic film box office reached 259 million yuan from January 12 to January 17, with "The Hidden Kill," "Zootopia 2," and "Avatar 3" being the top three films [3][10] - Popular variety shows include "Riding the Wind 2026" and "Voice of Life: The Youth Season," while the gaming market continues to see strong performances from titles like "Whiteout Survival" and "Gossip Harbor" [3][10] Group 4: Investment Recommendations - Investors are advised to focus on three main lines of opportunity driven by AI applications and commercialization, particularly in the AI marketing sector, AI comic and multimodal applications, and the gaming and publishing sectors [4][8][11] - Specific companies to watch include Zhejiang Shusu Culture, Zhongwen Online, Giant Network, and People’s Daily, among others [8][11][13]