Bei Jing Shang Bao·2026-01-22 09:37Core Viewpoint - The Chinese government has introduced a new personal consumption loan interest subsidy policy, which aims to enhance consumer spending and stimulate the economy by providing financial incentives through interest subsidies on personal loans and credit card installments [1][3]. Group 1: Policy Implementation - The new subsidy policy will be effective from September 1, 2025, to December 31, 2026, for personal consumption loans, while the credit card installment subsidy period will be from January 1, 2026, to December 31, 2026 [3]. - The policy expands the support scope by including credit card installment payments for the first time, with a subsidy rate of 1% per annum, and removes previous restrictions on consumption areas [3][4]. Group 2: Bank Responses - Major banks such as ICBC, ABC, BOC, CCB, and others have quickly responded by issuing operational guidelines and clarifications regarding the implementation of the subsidy policy [2][3]. - Banks have confirmed that customers who have already signed consumption loan subsidy agreements will automatically benefit from the new policy without needing to re-sign agreements [4][5]. Group 3: Customer Guidance - Customers are required to sign a supplementary agreement for credit card installment subsidies, with each card needing a separate agreement to benefit from the subsidy during the policy period [5][6]. - Banks are advised to streamline the process for customers to access the subsidy, including online application portals and clear communication of interest rates and subsidy limits [6][7]. Group 4: Market Impact - The minimum execution interest rate for consumption loans remains at 3%, but with the subsidy, the effective interest rate for eligible borrowers could potentially drop to the "2% range" [7].