Core Viewpoint - The article highlights the shift in health and wellness practices among younger generations, moving from traditional methods to modern products like probiotics and nutritional gummies, with Huaren Jiangzhong, a time-honored brand, adapting to this trend [1]. Group 1: Company Overview - Huaren Jiangzhong, a well-established brand with over 50 years of history, is known for its digestive health products [1]. - The company is evolving from traditional products like digestive tablets to modern offerings such as nutritional gummies, reflecting a new development phase [1]. Group 2: Industry Trends - There is a growing trend of "light health" among younger consumers, who prefer convenient and modern health products over traditional remedies [1]. - The article emphasizes that true heritage involves adapting traditional wisdom to contemporary consumer lifestyles, contributing to a healthier society [1].
老字号·新潮牌丨抢占“轻养生”赛道,让金字招牌释放新价值