潮州潮安启动全域乡村运营

Core Viewpoint - Chaoan District in Guangdong Province is pioneering a "comprehensive rural operation" model by appointing village party secretaries as "rural CEOs" to enhance rural resource management and operational efficiency [1] Group 1: Rural Operation Model - The initiative marks the official launch of comprehensive rural operation in Chaoan, transitioning from construction to operation [1] - Chaoan has divided its rural areas into four distinctive zones to integrate resources and promote cluster development, addressing the challenges of resource dispersion and homogeneity [1] Group 2: Role of Rural CEOs - The appointed "rural CEOs" will manage village resources and engage in market-oriented operations, focusing on revitalizing idle assets such as vacant houses and collective land [2] - These leaders will connect with enterprises and investment institutions to attract social capital and develop new business models like homestays, educational tourism, e-commerce, and cultural creativity [2] - The initiative also emphasizes brand development by leveraging local cultural characteristics and promoting them through social media to enhance village visibility and attractiveness [2]