AppLovin (NASDAQ: APP) Stock Price Prediction and Forecast 2026-2030 (Jan 23)

Core Viewpoint - AppLovin Corp. has shown significant stock recovery after a sharp decline, driven by strong quarterly performance and advancements in AI technology, positioning itself as a key player in the advertising technology sector [1][2][4]. Group 1: Stock Performance - AppLovin's share price increased by 799.7% since going public in 2021, making it a top growth stock for investors [2]. - The stock reached a high of $745.61 in September but has retreated over 22% year to date, still outperforming the S&P 500 and Nasdaq over the past year [1][2]. - Wall Street's consensus one-year price target for AppLovin is $745.92, indicating a potential increase of 42.9% from the current share price [14]. Group 2: Business Strategy and Growth Drivers - AppLovin is focusing on AI-powered advertising enhancements, with its Axon AI engine optimizing ad targeting across various sectors beyond gaming, including e-commerce and fintech [5][6]. - The company has made significant strides in e-commerce advertising, marking a major milestone in Q4 2024, with strong demand from retail and consumer brands [7][9]. - AppLovin is strategically divesting its mobile gaming unit, allowing it to concentrate on advertising technology and compete directly with major players like Google and Meta [10][17]. Group 3: Future Projections - Analysts project AppLovin's stock price to reach $774.58 by the end of 2026, suggesting a 48% gain, with continued growth expected through 2030, estimating a price of $910.70 [15][14]. - The company is developing self-service tools to automate ad campaigns, which could significantly increase advertiser adoption and revenue [16].