Core Viewpoint - The company, Huanlejia (300997.SZ), expects a significant decline in net profit for 2025, projecting a range of 35 million to 50 million yuan, which represents a decrease of 66.07% to 76.25% compared to the previous year [1] Financial Performance - The net profit attributable to shareholders is forecasted to be between 35 million and 50 million yuan, reflecting a substantial year-on-year decline [1] - The net profit after excluding non-recurring gains and losses is anticipated to be between 30 million and 45 million yuan, indicating a decrease of 68.92% to 79.28% compared to the previous year [1] Market Environment - The company faces challenges due to a pressured consumer environment and intense industry competition, leading to a decline in sales revenue from its main distribution channels [1] - In response to market conditions and changing consumer trends, the company has been expanding into snack specialty chain channels and coconut raw material processing (coconut milk) sales, achieving some initial progress [1] Business Strategy - The newly developed channels and businesses have shown some initial success; however, they generally have lower overall gross margins and have not yet achieved significant economies of scale [1] - Rising procurement costs for key raw materials are also impacting the company's net profit for 2025 [1]
欢乐家(300997.SZ)：预计2025年净利润同比下降66.07%～76.25%