Seek .(US:SKLTY) Xin Lang Cai Jing·2026-01-24 03:08Core Viewpoint - The announcement by CEO Yu Qian of Qingzhou Zhihang regarding the target of over 1 million vehicles equipped with the NOA (Navigation on Autopilot) system by January 2026 marks a significant milestone in the autonomous driving industry, indicating a competitive edge in data accumulation and technology enhancement [1][2]. Group 1: Company Overview - Qingzhou Zhihang, founded in 2019, initially focused on L4 autonomous driving but shifted to mass production vehicle business in 2022, aiming for L2+ advanced driver assistance systems [2][3]. - The company collaborates with major automotive manufacturers like Li Auto and GAC Group, enhancing its visibility and technological capabilities [3][4]. Group 2: Market Position and Strategy - The target of 1 million NOA-equipped vehicles is relatively small compared to China's annual car production of around 30 million, suggesting significant growth potential [2]. - Qingzhou Zhihang's strategy includes addressing the overlooked fuel vehicle market, which still holds a substantial share, and aims to leverage partnerships for engineering adjustments and algorithmic improvements [6][7]. Group 3: Technological Development - The company has developed a mass production plan for urban NOA based on the Horizon Journey 6M chip, aiming to enhance user experience with limited computational power [3][4]. - The integration of L2 and L4 business lines allows for shared technological advancements, with data from L2 assisting in L4 development [4][5]. Group 4: Future Outlook - Qingzhou Zhihang has outlined a three-year product roadmap, targeting a price drop for urban NOA vehicles to 100,000 yuan by 2026 and aiming for 3 million NOA units by 2027 [7]. - The company is also focusing on international expansion, having established a European headquarters and partnerships to support both Chinese manufacturers abroad and global companies entering the Chinese market [6][7].