Core Viewpoint - The article highlights the issue of "ghost takeout" restaurants in Zhengzhou, where the actual conditions of these establishments are unsanitary and misleading compared to their online representations. The local government has initiated a "Zhengqi Pioneer Snap" platform to encourage delivery riders to report these establishments, with 41 riders already rewarded for their efforts [1][9]. Group 1: Issues with "Ghost Takeout" - "Ghost takeout" restaurants are characterized by poor hygiene, with reports of dirty kitchens and improperly stored ingredients, leading to consumer discomfort [1][9]. - These establishments exploit consumer ignorance and engage in deceptive marketing practices, operating in a legal and ethical gray area [1][9]. - The initiative to encourage delivery riders to report these restaurants is seen as a significant step towards transparency and accountability in the food delivery industry [1][9]. Group 2: Role of Delivery Riders - Delivery riders are positioned as the "first observers" of the restaurant environment, providing valuable insights into the quality and safety of food establishments [1][9]. - Historically, riders have been silent about these issues, often lacking effective channels to communicate their concerns to consumers [2][10]. - The new reporting platform aims to empower riders and enhance their role in ensuring food safety [2][10]. Group 3: Regulatory Measures - The article emphasizes the need for comprehensive regulatory measures beyond just encouraging reports from riders. This includes strict verification processes for restaurants on delivery platforms [4][10]. - According to the national standards set to be implemented by December 2025, restaurants must provide GPS-tracked videos showcasing their premises, and platforms must conduct monthly random checks on at least 5% of merchants [4][10]. - Regulatory bodies are encouraged to take a proactive approach by conducting more on-site inspections to identify areas with high concentrations of "ghost takeout" establishments [4][10]. Group 4: Consumer Safety and Future Outlook - Food safety is a critical concern, especially given that the number of online food delivery users in China is projected to reach 592 million by December 2024 [11]. - A multi-faceted supervision system is recommended to clarify responsibilities and ensure that all stakeholders in the food delivery chain operate transparently [5][11]. - The ultimate goal is to create a safe and trustworthy environment for consumers to order food, ensuring their health and safety [5][11].
鼓励外卖小哥“随手拍”,让“幽灵外卖”无所遁形
Xin Jing Bao·2026-01-24 08:26