Should You Buy SoFi Stock Before Jan. 30?

Core Insights - SoFi Technologies has experienced significant stock growth, increasing over 355% in the past three years, and is preparing to report its Q4 and full-year results for 2025 on January 30 [1][2] Company Overview - SoFi has transitioned from a student loan company to a comprehensive financial management app, aiming to be a one-stop shop for financial services [1] - The company is focused on cross-selling products to enhance customer engagement and drive sales, indicating a long-term growth potential [1] Financial Performance - SoFi has onboarded record new customers for three consecutive quarters, with adjusted net revenue rising 38% year-over-year in Q3 2025 [2] - All business segments, including lending, financial services, and the B2B tech platform, are experiencing double-digit growth, with the financial services segment seeing a remarkable 76% year-over-year sales increase [2] - The company benefits from lower interest rates in lending and operates without physical storefronts, allowing for efficient cost management [2] Market Expectations - Wall Street anticipates SoFi will report $0.11 in EPS for Q4 and $0.36 for the full year, although stock performance may be influenced by whether these expectations are met [4] - SoFi has consistently beaten EPS expectations for the past four quarters, and positive market reactions have followed its product innovation updates [5] Long-term Outlook - Short-term stock movements are deemed less important than long-term prospects, with expectations that SoFi stock will continue to perform well into 2026 [6]