边角料里“淘”出百亿产业(财经深一度·宝藏小城的出口生意经)
Ren Min Ri Bao·2026-01-26 01:06

Core Viewpoint - The steel tape measure industry in Yu County, Henan, has evolved from a small-scale, family workshop model to a comprehensive industrial ecosystem, generating an annual output value of 12 billion yuan and dominating both domestic and global markets [1][2]. Group 1: Industry Overview - Yu County has over 2,000 steel tape measure companies, producing 1.5 billion units annually, which accounts for 85% of China's market and over 65% of the global market [1]. - The industry has developed a complete ecosystem that integrates research and development, production, and sales, leading to a significant industrial cluster valued at 12 billion yuan [1]. Group 2: Innovation and Product Development - Companies like Xuan Stone Tools have shifted from low-level production to high-end products, introducing innovative designs such as a hollow steel tape measure that enhances durability and functionality [2][3]. - The hollow stainless steel tape measure has 39 patents, a lifespan three times longer than standard models, and its sales are projected to grow from 6 million units in 2022 to over 30 million units by 2025 [5][6]. Group 3: Market Expansion and Sales Channels - Companies are actively expanding their sales channels through cross-border e-commerce platforms, achieving stable shipments in the European and American markets [7][8]. - Baisheng Tape Industry reported a 30% year-on-year increase in overseas orders, indicating strong demand and operational capacity [7]. Group 4: Brand Development and Recognition - The industry is focusing on brand building to enhance product value, with companies like Xuan Stone Tools developing their own brands for both domestic and international markets [10][11]. - The establishment of a quality inspection center and participation in global trade shows are part of the efforts to strengthen brand recognition and support the industry's transition to higher value chains [12].

边角料里“淘”出百亿产业(财经深一度·宝藏小城的出口生意经) - Reportify