潮尚重构消费|LVMH集团大中华区总裁吴越：中国时尚寄望“后浪推前浪”

Core Insights - LVMH Group emphasizes that retail spaces have evolved from mere sales points to platforms for brand culture and emotional value delivery [1][3] - The integration of local culture and international trends is a key aspect of Beijing's fashion consumption evolution [1][4] Group 1: Fashion Ecosystem in Beijing - The fashion ecosystem in Beijing differs from cities like Shanghai and Hong Kong, focusing on emotional attraction driven by consumer needs [3][5] - The transformation of high-end retail in China has shifted from a "gift attribute" to a "consumption attribute," centering on consumer experience [4][6] - The rise of new retail spaces like Beijing SKP and Sanlitun Taikooli reflects a vibrant and diverse fashion landscape, despite the rapid growth of online retail [4][5] Group 2: Consumer Interaction and Emotional Value - Emotional value in retail is achieved through continuous interaction between brands and consumers, requiring adaptability to market changes [6][7] - The retail industry's progress is rooted in long-term consumer engagement, with emotional value evolving alongside consumer growth [6][7] Group 3: China's Position in International Fashion - China's market is becoming increasingly significant in the global fashion landscape, driven by the younger generation's fashion pursuits [7] - The fusion of international and local fashion trends is a natural progression, with Chinese youth embracing global fashion influences [7]