Core Viewpoint - Haier Smart Home has been recognized for its user-centric service model, which enhances customer satisfaction and addresses challenges in home appliance services through a comprehensive lifecycle management platform [1]. Group 1: User Experience and Satisfaction - The platform provides a seamless service experience from the purchasing stage to the end of the product's lifecycle, significantly improving user satisfaction by 27.18% by 2025 [1]. - Users can access real-time product status, service progress, and interact with service personnel, ensuring transparency throughout the purchasing process [3]. Group 2: Installation and Maintenance Services - The platform has introduced a three-phase service process ("design, construction, delivery") to ensure consistency between installation and design, enhancing control over the installation process [3]. - AI technology is utilized to improve service efficiency, allowing users to receive instant video solutions for their appliance queries through voice commands [4]. Group 3: Comprehensive Service Offerings - The platform offers proactive services, such as automatic reminders for filter replacements, and facilitates easy scheduling for service appointments [4]. - Haier's service model extends beyond traditional after-sales support, encompassing a wide range of home needs, including cleaning and home improvement services [5].
海尔首创用户全生命周期管理平台,大幅提升用户满意度