Sou Hu Cai Jing·2026-01-26 12:43Core Insights - The e-commerce industry in the city is experiencing rapid growth, with a projected online retail sales of 9.14 billion yuan in 2025, marking a year-on-year increase of 7.9%, ranking fourth in the region [1] - The agricultural products online retail sales reached 1.21 billion yuan, ranking third in the region, with live streaming retail sales amounting to 318 million yuan [1] Group 1: E-commerce Development - The city has implemented various measures to enhance the quality and efficiency of the e-commerce industry, including optimizing policy and funding application guidance to support business development [3] - A total of 563 live streamers were involved in promoting products, with over 350 million interactions during live broadcasts [3] Group 2: Talent Development - The city launched a "Rural E-commerce Talent Cultivation" initiative, conducting over 20 specialized training sessions and nurturing more than 2,000 rural e-commerce professionals [4] - The initiative has successfully incubated over 300 live streamers and established 9 live streaming bases and 47 standard live streaming rooms, contributing to over 200 million yuan in increased income for farmers [4] Group 3: Promotion of Specialty Products - The city is focusing on promoting the sea duck egg industry by participating in major trade fairs and conducting promotional activities in key e-commerce hubs [4] - Successful entry of sea duck egg products into international markets, including exports to Australia, has been achieved [4] Group 4: Future Plans - In 2026, the city will continue to focus on cultivating e-commerce entities and specialty industries, launching a "Network Store Empowerment Action" to enhance service and expand online retail scale [4]