徕卡要被卖掉了，中国公司或将接盘

Group 1 - Leica, a century-old high-end camera brand, is seeking a new owner, with its two major shareholders considering selling the controlling stake for approximately €1 billion, equivalent to about 8.2 billion RMB [1][3] - Potential buyers include Chinese investment firm HSG (formerly Sequoia Capital China), European private equity firms, and Asian optical groups, although negotiations are still in the early stages [1][3] - Leica's revenue for the last fiscal year was €596 million, with growth slowing significantly to 7.6%, which is a core reason for the shareholders' decision to sell [3] Group 2 - Leica's high valuation is attributed not only to its historical brand strength but also to its collaborations with Chinese smartphone manufacturers [4] - The partnership with Huawei began in 2016, enhancing Huawei's high-end smartphone market presence by improving camera quality, leading to significant sales increases, such as the Huawei P9 selling over 12 million units, a 152% increase from its predecessor [6][4] - After the partnership with Huawei ended in March 2022, Xiaomi quickly took over, with a deeper collaboration that included Leica engineers directly involved in product development, resulting in the launch of over 20 smartphones together [7][9] Group 3 - DJI, a domestic drone giant, previously acquired the Swedish brand Hasselblad, showcasing a successful model of integrating a historic brand into a modern business framework [10][12] - DJI's investment in Hasselblad included strategic support and technology sharing, allowing both companies to thrive without interfering with Hasselblad's operations [12] - If HSG successfully acquires Leica, it could follow a similar path as DJI with Hasselblad, leveraging domestic resources to revitalize the brand and foster innovation [12]