官宣了！第114届全国糖酒会3月26日—28日在成都举行

Core Viewpoint - The 114th National Sugar and Wine Fair will be held in Chengdu from March 26 to 28, 2026, featuring a month-long promotional event called "Spring Sugar Season" to boost consumption and integrate various resources [1][2]. Group 1: Event Overview - The exhibition area for the 114th National Sugar and Wine Fair will cover 325,000 square meters, attracting over 2,000 international brands from more than 50 countries and regions, with participation from over 6,600 global food and beverage enterprises [1]. - Chengdu's government aims to leverage the "exhibition+" and "Spring Sugar Season" initiatives to create a series of inclusive activities that enhance the city's cultural and commercial resources [1]. Group 2: Strategic Goals - The "Spring Sugar Season" will focus on the construction goals of "three new" cities and youth development cities, integrating industrial strengths with Chengdu's cultural and commercial resources [2]. - Key activities include an international youth creative entrepreneurship conference, a vibrant sports event, and a global food and wine festival, aimed at fostering an international and youthful urban atmosphere [2]. Group 3: Event Features - The fair will feature a dual venue approach, with West Expo City focusing on food and Century City on beverages, aligning with the fair's overall theme [3]. - New specialized sections will be introduced, including food packaging and supply chain, beverage raw materials supply chain, and a green agriculture exhibition area, ensuring comprehensive coverage of the entire industry chain [3].