中国餐饮业年度最大融资诞生，多家明星投资机构同时押注

Core Insights - NOWWA Coffee completed a multi-billion C round financing on January 26, attracting several investment firms, marking the largest financing in China's restaurant industry over the past year [2][3] Company Overview - NOWWA Coffee, established in June 2019, has become one of the top three coffee brands in terms of domestic store count, with over 10,000 global stores expected by October 2025, covering more than 300 cities [6] - The brand focuses on "healthy coffee," offering products that are low in sugar, fat, and calories, aligning with consumer health trends [6] Investment and Growth Strategy - The recent investment reflects strong confidence from the capital market in NOWWA Coffee's core competitiveness and future growth potential [3] - The company plans to invest in product research and development, brand building, digital operations, and supply chain upgrades to accelerate its global expansion [4] Market Position and Expansion - NOWWA Coffee has achieved rapid growth, with a peak monthly store opening rate of 1,800, expanding its presence in both domestic and international markets, including Australia and Southeast Asia [3] - The company has established its own coffee production and raw material supply system, with a roasting factory set to commence operations in 2025, supported by 15 distribution centers nationwide [3]