成都拓展免退税消费场景 助力“川味好物”畅销全球

Core Insights - Chengdu is leveraging its unique cultural and tourism resources to attract global tourists and enhance the purchasing experience for overseas visitors, focusing on the internationalization of local brands [1][3] Group 1: Government Initiatives - The Chengdu Municipal Bureau of Commerce organized the "2026 Chengdu Urban Circle Tax-Free Product Supply and Demand Matching Conference" to create a bridge between production and sales, aiming for resource complementarity [1] - The government is developing a product matrix for tax-free goods that includes local specialties such as panda cultural products, Shu embroidery, and Sichuan tea and liquor, while also establishing a demand-driven analysis mechanism [3] Group 2: Business Opportunities - Companies like Sichuan Qianli Beiyikang Medical Technology Co., Ltd. are entering tax-free stores to enhance visibility and access stable high-end sales channels, which accelerates their overseas brand establishment [4] - Chengdu Yaohua Food Co., Ltd. views entry into tax-free stores as a strategic move to reach high-net-worth tourists, improve brand exposure, and reduce barriers to cooperation in tax-free channels [5] Group 3: Market Trends - The main categories for tax refunds include clothing, bags, shoes, jewelry, and electronics, indicating a strong market for local cultural brands that resonate with tourists [5] - As of November 30, 2025, Chengdu has over 600 tax-free stores, with more than 180 offering "buy and refund" services, enhancing the shopping experience for global travelers [5]