Nike Lays Off 775 Workers As It Boosts Use Of Automation

Group 1 - Nike Inc. is laying off approximately 775 workers at distribution centers as part of its integration of automation into operations [1] - The layoffs will primarily affect workers in Tennessee and Mississippi due to the consolidation of operations at US distribution centers [1] - The company is accelerating the use of advanced technology and automation while investing in team skills for future needs [2] Group 2 - Nike aims to reduce complexity, improve flexibility, and build a more responsive, resilient, responsible, and efficient operation [2] - The company is focused on returning to long-term, profitable growth following operational missteps and increased competition, particularly in the running shoes segment [3] - Management has indicated that turnaround efforts are still in the early stages despite some progress under CEO Elliott Hill [3]