挪瓦咖啡获数亿元融资，投资人看中万店规模

Group 1 - Nova Coffee completed a C round financing of several hundred million yuan, marking the highest amount of financing in China's catering industry this year, with investments from multiple prominent institutions including Junlian Capital and Shengwang Fund [2] - Founded in 2019, Nova Coffee differentiates itself with a focus on "low sugar, low fat, and health," featuring star products like sugar-controlled coconut latte and lactose-free A2 latte [2] Group 2 - By the end of 2024, Nova Coffee had over 1,200 stores, and by January 2025, the number surpassed 2,000, reaching over 3,000 by July, and exceeding 10,000 by December, making it one of four coffee brands in China with over 10,000 stores [3] - The company employs a light-asset expansion strategy, partnering with high-frequency consumption venues like convenience stores and gas stations to quickly expand through a "store within a store" model, significantly reducing single-store investment costs [3] - Nova Coffee has established its own coffee production and raw material supply system, with a roasting factory set to start production in 2025, which is expected to lower raw material costs by about 5% and labor costs by 40% [3] Group 3 - The CEO of Challenger Ventures highlighted that Nova Coffee's store count exceeding 10,000 not only validates the growth potential of the coffee sector but also demonstrates a path to making coffee more accessible and convenient through operational and model advantages [4] - Nova Coffee is the only brand in the industry that operates 24 hours a day, which enhances the value of fixed costs and is key to improving single-store ROI [4] Group 4 - Following the completion of the C round financing, Nova Coffee plans to continue investing in product research and development, brand building, digital operations, and supply chain upgrades to accelerate its global expansion [5]