2 1 Shi Ji Jing Ji Bao Dao·2026-01-27 14:43Core Insights - The automotive industry is experiencing a promotional wave of "7-year low-interest" financing plans, initiated by companies like Tesla, Xiaomi, and Xpeng, aimed at stimulating consumer demand and increasing sales before the Chinese New Year [1][4]. Group 1: Promotional Strategies - Various automakers have launched "7-year low-interest" loan schemes to lower the barriers for car purchases and stimulate end-consumer demand [4][5]. - The promotional period for these financing options is limited, primarily from January to February 2026, indicating a strategic push to boost sales during a peak buying season [5][6]. Group 2: Financing Details - The financing plans differ significantly among brands in terms of lending institutions, down payment requirements, funding costs, and model coverage [5][6]. - Tesla offers a low-interest rate of 0.50% for a 25% down payment, while other brands like Li Auto and Xpeng have higher rates, with some reaching up to 2.50% [6][7]. - The monthly payment burden is significantly reduced with the extended loan term, but the total interest paid over the loan period increases [8][10]. Group 3: Consumer Considerations - Consumers are advised to assess their financial capabilities and long-term repayment abilities before opting for the "7-year low-interest" loans, as the longer repayment period may lead to increased financial strain [15][17]. - The risk of depreciation in vehicle value over the extended loan term raises concerns, particularly for electric vehicles, which may face rapid technological obsolescence [10][11]. Group 4: Market Trends - The trend of offering longer loan terms aligns with national policies aimed at boosting consumer spending, reflecting a broader economic strategy [2][4]. - The resale value of electric vehicles is notably lower compared to traditional fuel vehicles, with electric models experiencing a decline in value due to market competition and rapid advancements in technology [11][13].