双汇新春微电影上线 让文化传承“可感可触”

Core Viewpoint - The release of the microfilm "Happiness Comes Home" by Shuanghui emphasizes the integration of traditional culture and modern technology, showcasing the brand's commitment to cultural heritage and innovation [1] Group 1: Cultural Integration - The film uses the cultural imagery of the Dunhuang Winged Horse to narrate a story of generational connection through "traditional ink" and "modern AI" [1] - Shuanghui aims to connect culture and daily life through food, incorporating Dunhuang's cultural narrative into family reunion dinner scenes [1] Group 2: Future Commitment - Shuanghui plans to continue its mission as a national brand by deeply integrating "food and culture" to promote traditional culture in a more vivid and everyday manner [1] - The company seeks to contribute to cultural transmission by making it more accessible and relatable in contemporary family life [1]