Group 1 - The 2026 Hebei Langfang International New Year Goods Festival has commenced, featuring over 2,000 unique products from both domestic and international vendors, promoting a "buy global without leaving Langfang" experience through an online and offline integration model [3] - The 2026 Zhejiang New Spring Consumption Season has been launched with a total investment of over 5 billion yuan in consumer subsidies, payment red envelopes, and merchant coupons, aiming to combine benefits for the public with consumption promotion [4] - In Jiangxi Pingxiang, the 2026 New Year Goods Market and "Enjoy Ping City" Auto Carnival has started, highlighting new energy vehicles as a popular purchase, with a total of 1.1 million yuan in consumer vouchers distributed across various sectors [6] Group 2 - Shanxi Province has optimized its old-for-new policy for home appliances and digital smart products, expanding the subsidy coverage to include smart home devices and products for the elderly, facilitating easy redemption through online platforms [9] - The supply of vegetables and fresh produce is abundant ahead of the festival, with daily trading volumes reaching over 1,200 tons of fruits and vegetables in Shenyang and an increase in seafood trading in Fuzhou from 3,500 tons to over 6,800 tons [10][12]
年味渐浓消费热 补贴+跨界+保供点燃节前消费热潮
Yang Shi Wang·2026-01-27 02:24