Core Insights - The cultural and tourism market is experiencing a surge in popularity as the Spring Festival approaches, with integrated experiences featuring artistic performances, folk heritage, and specialty dining being highly favored [1] - Ice and winter tourism, particularly ice dragon boat racing and winter sports, are becoming popular choices for travelers [1] Group 1: Events and Activities - The 8th Ice Dragon Boat Race is taking place at Wolong Lake in Shenyang, attracting over 30 teams and more than 600 participants from both domestic and international backgrounds [1] - Ice dragon boats are 10 meters long and differ from traditional water dragon boats by using ice blades and specialized ice picks for racing [3] - Wolong Lake is also hosting over ten winter sports activities, including ice traversing and traditional ice vehicles, enhancing winter tourism consumption [6] Group 2: Skiing and Community Engagement - A ski resort in Lujiang County, Hefei, has opened with four ski trails and a children's snow play area, drawing a large number of visitors [10] - A lively community winter sports event has commenced in a ski resort in Yuexi County, Anqing, featuring fun activities like snow soccer shooting, snow tug-of-war, and snow dragon boat racing, promoting engagement across different age groups [14]
节前文旅市场热度不断攀升 冰雪趣玩焕新燃动冬日旅游新热力
Yang Shi Wang·2026-01-28 07:35