中国人一年少买了10万辆进口宝马
BMWBMW(US:BMWYY) Di Yi Cai Jing·2026-01-29 02:36

Core Insights - In 2025, China's automobile imports fell to 475,700 units, marking a 32% year-on-year decline and a reduction of approximately 228,000 units compared to 2024 [1][2] - The import of BMW vehicles plummeted by 62%, with only 64,371 units imported in 2025, down from 171,019 units in 2024 [2][3] - The overall trend shows a continuous decline in the Chinese imported car market for seven consecutive years, with a significant reduction of nearly two-thirds from 1.43 million units in 2014 to 475,700 units in 2025 [1] Import Sources - Japan remains the largest source of imported cars to China, with 203,100 units in 2025, accounting for 42.7% of total imports [1] - Germany ranks second with 104,400 units, followed by Slovakia, the United States, and the United Kingdom with 51,200, 48,500, and 36,400 units respectively [1] Brand Performance - Lexus was a standout performer, with 184,100 units sold in 2025, achieving a 3% increase year-on-year and accounting for over 90% of Japanese imports and more than one-third of all imported vehicles [2] - The German luxury brands, particularly the "Big Three" (BBA: BMW, Mercedes-Benz, Audi), are experiencing significant declines, with BMW's imports dropping by 62%, Mercedes-Benz by 37%, and Audi by 41% [2][3] - Porsche also faced challenges, with a 23% decline in imports to 41,798 units, marking three consecutive years of decline in the Chinese market [4]

中国人一年少买了10万辆进口宝马 - Reportify