Should You Buy SoFi Technologies Before Friday's Q4 Earnings?

SoFi Technologies (SOFI) has been a game-changer in personal finance, particularly for millennials and Gen Z, starting with innovative student loan refinancing that offered lower rates and flexible terms. From there, it expanded into a full-spectrum digital bank, adding services like high-yield savings, investing platforms, credit cards, mortgages, and insurance, drawing in millions of users seeking seamless, app-based money management. This diversification has fueled explosive growth, turning SoFi into ...