上海家化预计2025年归母净利润实现扭亏为盈

Core Viewpoint - Shanghai Jahwa expects to achieve a net profit of between 240 million and 290 million yuan in 2025, marking a turnaround from losses to profits due to growth in core business, improved gross margins, and increased non-recurring income [1] Group 1 - In 2025, Shanghai Jahwa's strategic focus will be on core brands, brand building, online presence, and operational efficiency, which will drive the company's performance [1] - The company has successfully launched several billion-yuan products, enhancing the competitiveness of its core brands and accelerating brand momentum [1] - The CEO emphasized that in the online era, flagship products are crucial for establishing brand recognition and building a product matrix for long-term development [1] Group 2 - In the fourth quarter of 2025, Shanghai Jahwa established a Billion-Yuan Product Club to leverage brand resources and operational experience to create a matrix of blockbuster products [2] - The club aims to expand the billion-yuan product matrix through a complete incubation process to drive company growth [2]