Core Viewpoint - ST Jiajia expects a net profit attributable to shareholders of the listed company to be between -110 million yuan and -200 million yuan for 2025, an improvement from -243 million yuan in the same period last year [1] Financial Performance - The basic earnings per share are projected to be between -0.10 yuan and -0.18 yuan, compared to -0.21 yuan in the previous year [1] - The reduction in losses is attributed to the company's focus on its core business, market expansion, and improved governance [1] Operational Strategies - The company has actively enhanced its brand image and explored new marketing models while controlling expenses [1] - There has been a decrease in offline advertising expenses compared to the previous year, particularly in traditional outdoor advertising [1] Inventory and Receivables Management - The company reported a decrease in the provision for inventory write-downs and other receivables impairment losses compared to the previous year [1] - The cessation of related business by the wholly-owned subsidiary, Jiajia Food (Ningxia) Biotechnology Co., Ltd., in the previous year led to significant provisions that are not repeated in the current reporting period [1]
ST加加:预计2025年归属于上市公司股东的净利润为-1.1亿元至-2亿元