传统企业加速触网 2025年1-11月北京市网上零售额达5319.15亿元

Group 1 - The online retail sales in Beijing reached 531.915 billion yuan from January to November 2025, accounting for 42.58% of the total social retail sales, surpassing the national average by 16.66 percentage points [1] - The digital transformation of traditional commerce is accelerating, with the internet penetration rate for wholesale, retail, accommodation, and catering industries reaching 51.6% by the end of September 2025, an increase of 0.5 percentage points from the first half of the year and 2.1 percentage points from the previous year [1] - Beijing has issued a notice to promote high-quality development of e-commerce, focusing on the development of new business models such as live e-commerce and instant retail, aiming to enhance online consumer service offerings and stimulate market consumption potential [1] Group 2 - Beijing is continuously optimizing its cross-border e-commerce development ecosystem by implementing the "Beijing Action Plan for Promoting High-Quality Development of Cross-Border E-Commerce (2025-2027)", which covers various elements including subject cultivation, business model innovation, service optimization, and ecological upgrading [2] - The city has released guidelines for supporting cross-border e-commerce development projects in 2025, focusing on enhancing cross-border e-commerce platform construction, improving warehousing and logistics capabilities, and optimizing offline experience consumption models [2]