美克家居：2025年预亏12亿元至18亿元

Core Viewpoint - Meike Home (600337.SH) is expected to report a significant net loss for the fiscal year 2025, with estimates ranging from -1.2 billion to -1.8 billion yuan for net profit attributable to shareholders, and from -1.45 billion to -2.05 billion yuan for net profit after excluding non-recurring gains and losses [1] Group 1: Financial Performance - The company anticipates a net loss for 2025 due to adverse macroeconomic conditions and cyclical fluctuations in the industry [1] - The expected decline in retail sales revenue from domestic operations (including direct and franchise stores) is significant, reflecting a downturn in the home furnishing industry [1] Group 2: Industry Challenges - The ongoing adjustment in the real estate sector and weak domestic consumer demand are contributing to the declining performance of the home furnishing industry [1] - Changes in the international trade environment, including reciprocal tariff adjustments, are increasing supply chain costs [1] Group 3: Company Response - In response to the challenging external environment, the company is actively pursuing business adjustments and channel optimization, including the closure of inefficient direct stores [1] - The Tianjin subsidiary has halted operations due to weakened market demand, leading to various costs such as inventory write-downs, asset disposals, and compensation for personnel [1]