KWEICHOW MOUTAI(SH:600519) Xin Lang Cai Jing·2026-01-30 01:28Core Viewpoint - The Chinese liquor market is experiencing a structural price differentiation, with the average retail price of the top ten liquor products showing a recent increase, driven primarily by the recovery of high-end products like Moutai [1][4]. Price Trends - The total price for a package of the top ten liquor products is 8,892 yuan, an increase of 41 yuan from the previous day, marking a new high in the last five days [1][4]. - Among the top ten products, four saw price increases, five decreased, and one remained stable, indicating a clear divergence in market performance [1][4]. - Moutai products are leading the price increases, with Feitian Moutai rising by 38 yuan per bottle and premium Moutai by 18 yuan per bottle, supported by demand for high-end banquets and gifts [1][4][6]. Individual Product Performance - The following products experienced price changes: - Feitian Moutai: 1,665 yuan (+38 yuan) - Premium Moutai: 2,369 yuan (+18 yuan) - Wuliangye: 800 yuan (+3 yuan) - Qinghua Fen 20: 372 yuan (+1 yuan) - Guojiao 1573: 857 yuan (-3 yuan) - Xijiu Junpin: 637 yuan (-7 yuan) - Qinghua Lang: 714 yuan (-7 yuan) - Water Crystal Jian Nan Chun: 389 yuan (-1 yuan) - Yanghe Dream Blue M6+: 579 yuan (unchanged) [2][6][7]. Stock Market Reaction - On the A-share market, liquor stocks surged, with Moutai shares rising by 8.61% to close at 1,437.72 yuan per share, reaching a peak of 1,445 yuan during trading, marking the largest single-day increase in nearly a year [3][8]. - The liquor index increased by over 4%, with all individual stocks showing positive performance [3][8]. Data Collection Methodology - The "Liquor Price Reference" collects data from approximately 200 points across major regions, including designated distributors, social distributors, e-commerce platforms, and retail outlets, aiming to provide objective and traceable market price data [3][8]. Market Regulation - The iMoutai platform has responded to the sale of "purchase外挂" software, emphasizing the need to maintain fair market order and protect consumer rights, while also enhancing its risk prevention systems [9][10].