Apple(US:AAPL) Feng Huang Wang·2026-01-30 03:15Group 1 - Apple achieved a record annual shipment of 240.6 million iPhones in 2025, marking a 7% year-on-year increase and maintaining its position as the global leader for the third consecutive year [5] - In Q4, Apple set a new quarterly shipment record, with a 26% year-on-year growth in the Chinese mainland market, driven primarily by demand for the iPhone 17 series [5] Group 2 - Xiaomi shipped 165.4 million units in 2025, retaining its position as the third-largest global smartphone manufacturer, although its Q4 shipments declined by 2% [6] - Vivo entered the global top four for the first time with shipments of 105.3 million units, reflecting a 4% year-on-year growth [6] - OPPO shipped 100.7 million units, experiencing a 3% year-on-year decline, but returned to growth in Q4 due to new product launches [6] Group 3 - The report indicates that rising costs of key components and memory chips at the end of the year have begun to suppress shipment expectations for 2026 [6] Group 4 - In 2025, the market share of the top ten global smartphone manufacturers was as follows: Apple 19%, Samsung 19%, Xiaomi 13%, Vivo 8%, OPPO 8%, Transsion 8%, Honor 6%, Lenovo 5%, Huawei 4%, and Realme 3% [7]