Group 1 - The traditional "return home for the New Year" pattern is being disrupted, with more families opting for diverse experiences during the Spring Festival, such as bringing elders to cities or traveling to different locations [1] - The trend of "reverse New Year" is on the rise, with a significant increase in ticket bookings for this travel style, showing an 84% year-on-year growth in flight bookings during the Spring Festival period [1][2] - Popular destinations for "reverse New Year" travel include major cities like Beijing, Shanghai, and Chengdu, reflecting a shift in travel preferences [1] Group 2 - The price advantage of "reverse New Year" travel is notable, with significant price differences in flight tickets, such as a fare of 399 yuan from Wuhan to Beijing compared to 1479 yuan for the reverse route [2] - The booking volume for flights to destinations like Jieyang has surged by 166% year-on-year, driven by interest in cultural heritage experiences [2] - The trend of short-distance trips is also gaining popularity, with families opting for local experiences, such as visiting nearby cities for cultural events [3] Group 3 - The Spring Festival travel peak is expected around February 14, with a notable difference in travel patterns between those flying and those taking trains, as air travelers tend to depart a day later [4] - New high-speed rail lines have significantly reduced travel times, leading to a 175% increase in bookings for routes like Shenyang to Baishan [4] - The overall travel period for the Spring Festival in 2026 is extended to 40 days, allowing for a more relaxed travel experience [4]
9天假期催热“反向过年”北上成渝广深跻身“反向过年”热门地