Xin Jing Bao·2026-01-30 14:26Core Insights - Chery aims to compete with Tesla by focusing on both localized charging infrastructure and advanced AI technology, indicating a comprehensive strategy to catch up with the industry leader [1][2]. Group 1: Strategic Initiatives - Chery has established a joint venture with Zhidatech to develop localized charging infrastructure in Europe, the Middle East, Latin America, and Southeast Asia, aiming for a "car-to-pile" approach [1]. - The company is actively benchmarking Tesla's Full Self-Driving (FSD) technology and is committed to embracing AI innovations, including humanoid robots and brain-machine interfaces [1]. Group 2: Challenges in AI Development - Chery faces significant challenges in data collection and utilization, as Tesla's FSD is backed by nearly 100 billion kilometers of real driving data, which Chery needs to systematically gather and process [2]. - The company has established a chip research institute but encounters difficulties related to design complexity, high costs, stringent automotive certification, and long application cycles [2]. Group 3: Financial Viability - While Tesla has begun monetizing its AI capabilities, Chery's current AI applications primarily enhance user experience and product features, raising concerns about the transition to a sustainable profit model [2]. Group 4: Internal Challenges - Chery's leadership acknowledges the complexity of modern automotive software systems, which can introduce bugs and reliability issues throughout the vehicle's lifecycle [3]. - The company also faces challenges in AI decision-making transparency, as the complexity of training data leads to uncertainties in AI behavior, which is critical for safety in automotive applications [3]. Group 5: Future Direction - Chery is seeking a balance between manufacturing heritage and innovation in the evolving automotive landscape, indicating a strategic pivot towards integrating advanced technologies with traditional manufacturing strengths [3].