Why Is AppLovin Stock Rallying?

Core Insights - AppLovin's stock experienced an 85% increase from early May 2025 to late January 2026, driven by rising revenue, improved margins, and a slight increase in the P/E ratio [2][3] Financial Performance - Revenue rose by 30%, while net margin increased by 37%, contributing significantly to the stock's performance [3] - The P/E multiple saw a slight uptick of 3.1%, indicating a positive market sentiment towards the stock [3] Strategic Actions - AppLovin completed a strategic divestiture by selling its Apps business to Tripledot Studios for $400 million in cash and equity on June 30, 2025 [8] - The company approved an increase in share repurchase authorization by $3.2 billion and executed buybacks in Q3 2025 [8] Market Reactions - Numerous analysts upgraded their ratings and raised price targets for AppLovin's stock towards the end of 2025 and January 2026, reflecting positive market sentiment [8] - A report in January 2026 accused AppLovin of money laundering, leading to a stock decline, which the company refuted [8]