SoFi Scales Cross-Selling as Loan Originations Hit Records
SoFi TechnologiesSoFi Technologies(US:SOFI) PYMNTS.com·2026-01-30 16:33

Core Insights - SoFi achieved its first billion-dollar revenue quarter, driven by cross-selling strategies that deepened member engagement in lending, deposits, and investing [1][3] - The company added a record 1 million new members in Q4, increasing total membership to 13.7 million, and introduced 1.6 million new products, raising the total to over 20 million [4] - Adjusted net revenue reached $1.013 billion, a 37% increase year over year, with total loan originations surpassing $10 billion for the first time [5] Financial Performance - Full-year adjusted net revenue for 2025 was $3.6 billion, up 38%, while adjusted EBITDA increased to $1.1 billion, a 58% rise [8] - Fee-based revenue for the quarter was $443 million, reflecting a more than 50% increase from the previous year, with annualized fee revenue nearing $1.8 billion [7] Product and Service Expansion - SoFi's crypto offerings transitioned from experimental to operational, launching international payments and consumer crypto trading, alongside the introduction of its stablecoin, SoFi USD [9][10] - The technology platform, including Galileo, is seeing increased interest from enterprise clients, particularly in the crypto space [12] Consumer Behavior and Outlook - Credit metrics remain stable, with personal loan borrowers averaging a FICO score of 746 and student loan borrowers at 765, indicating a resilient consumer backdrop [13] - For 2026, SoFi projects adjusted net revenue of approximately $4.7 billion, equating to around 30% top-line growth [14]

SoFi Technologies-SoFi Scales Cross-Selling as Loan Originations Hit Records - Reportify