Apple Gives Upbeat Forecast, Warns of Rising Costs

You know, we've said throughout my career at least Apple is the master of managing the bottom line. But in this environment, with tight supply and pricing, if memory chips such that it is, there's a limit, it seems, to what Apple can do. What was your interpretation of that.So I think this fixation on memory costs is the wrong question for Apple, because it just go back to your basic economics, you know, theory of comparative advantage. Apple has had the best tasting chain in the world for four years. They ...