飞天茅台连涨三日，终端价达1860元/瓶，有经销商直呼需求超出预期

Core Viewpoint - The market price of Feitian Moutai has been rising for three consecutive days, with the original box price exceeding 1700 yuan per bottle, marking the highest single-day increase of the year at approximately 100 yuan per bottle [1][3]. Group 1: Price Trends - The terminal market price in Chengdu reached 1860 yuan per bottle, an increase of 160 yuan compared to the previous two days [1][4]. - The price of Feitian Moutai has seen multiple increases within a single day, with reports indicating a rise of 4 times in one day and 2 times the next day [4]. - As of January 30, the market price for original box Feitian Moutai ranged from 1710 to 1770 yuan per bottle, while scattered bottles were priced between 1650 and 1700 yuan per bottle, with daily increases of 100 to 160 yuan for original boxes and 80 to 130 yuan for scattered bottles [7]. Group 2: Market Demand and Supply - The current market demand has exceeded expectations, with some distributors noting a significant increase in purchasing power, described as "heavenly" [1][5]. - The demand surge is attributed not only to the traditional seasonal increase during the Spring Festival but also to the impact of the iMoutai platform, which has attracted new consumer groups beyond traditional distribution channels [3][8]. - Many distributors have already sold out their quotas for January and February, leading to a potential demand exceeding supply situation [10][11]. Group 3: Future Price Stability - There is a prevailing optimistic outlook regarding the stability of Feitian Moutai prices post-Spring Festival, primarily based on supply-demand dynamics [10][11]. - Concerns remain about the sustainability of the new consumer base attracted by iMoutai and the potential for price corrections after the holiday season [12][13]. - Some distributors have noted a decline in group purchase numbers by over 30% year-on-year, indicating that the current purchasing behavior may not sustain long-term demand [12].